March 3rd

Thoughts written by Laurențiu Strîmbu

Why It Took Us 8 Years to Launch Our First Website

8 years. That’s how long it took for us to finally go public with our own website, despite having built dozens of brands and worked with top partners. It wasn’t about time or resources—it was about the fear of exposure. 


We delayed this moment out of fear that we weren’t good enough. Impostor syndrome was real, and so was the pressure to launch something nearly perfect—to prove that what we do truly bring value. Honestly, I hesitated to tell our story until I was sure it was the right one. 


In 8 years of Brandis and 13 years of career, we’ve delivered real results and received great feedback for our strategy, creativity, and mindset. Yet, when it came to ourselves, we preferred to stay backstage. It was easier to let the projects speak for themselves. 


But over time, I’ve realized that vulnerability is not a weakness. Being open means taking risks and being honest. And that’s what defines us—authenticity. 



This website launch is not just a step forward; it’s a statement of confidence—in ourselves, in the Brandis team, and in everything we’ve built so far. 

We’re not perfect, and we don’t pretend to be. But we know one thing for sure: every project we’ve done has been with the sincere intention of bringing real value. 


This is just the beginning. From now on, we’ll be more present, more vocal, and more transparent. 

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